“How to Win Friends and Influence People” is one of the first best-selling self-help books ever published. Written by Dale Carnegie and first published in 1936. It had an early expectation of selling 5,000 copies. It has now sold 15 million copies worldwide and continues to revised today.
Why Mention this?
It is a necessary piece to develop your Innovative Blueprint for going to market. Should your business outcomes need to expand value of customer experience. Influencing therefore becomes an important reason.
As we have said, you must ENGAGE both customer and team. Decade of Evidence. And the RIGHT LEADER Survey Says!who integrates the foundation of Mr. Carnegie’s book is ideal.The right leader is important in transforming your business ambitions into reality.
Individually or as an organization, those who have technical knowledge plus the skill to express ideas, to assume leadership and to arouse enthusiasm among people have higher earning power.
Billionaire John D. Rockefeller was co-founder of the Standard Oil company, or the first great U.S. business trust. His fortune was mainly used to create the modern systematic approach of targeted philanthropy. Similar to one of his contemporaries, Mr. Carnegie, Rockefeller said if:
"the ability to deal with people is as purchasable a commodity as sugar or coffee." "And I will pay more for that ability," said John D., "than for any other under the sun."
Mr. Carnegie’s book includes some important fundamental techniques for leading people:
- Don't criticize, condemn, or complain.
- Give honest and sincere appreciation.
- Arouse in the other person an eager want.
If you, your team and your organization can do this, you assure future success for all.
bEffective is ready to help with one or all these elements.